MØY ATELIER is a British luxury eyewear brand with Scandinavian heritage, founded by Betty Bachz. The brand launched during the summer of 2017 and has since established a following appreciative of its distinguishably unique designs and uncompromising quality. Named as the independent eyewear brand to watch by British Vogue and worn by the likes of supermodels and A-list celebrities alike, such as Kate Moss, Jourdan Dunn, Tina Kunakey, Phoebe Dynevor, Bel Powley and Nathalie Emmanuele.  
Translated from Norse, MØY means a young woman, someone who is open to new ideas; a virgin in mind and spirit - a philosophy expressed by the brand’s bold output. MØY specialises in designer eyewear exclusively handcrafted by artisans in Japan with materials sourced from Italy. The brand has a strong focus on sustainability and is committed to respect our planet and deliver eco-friendly collections based on 100% recyclable and biodegradable bio-acetate frames combined with bio-nylon lenses.